Updates introduce AI-powered recommendations

© WEBTOON Entertainment
WEBTOON Entertainment announced a series of major updates on May 6 to transform how users discover and engage with webcomics. The updates were rolled out across its global platforms on May 8 (including the English-language service).
Key updates included:
AI-powered personalized recommendations to analyze user onboarding preferences, reading history, and preferred art styles.
A “New and Hot” tab that includes short, trailer-style video previews for new releases and trending titles.
An upgraded search function that allows users to find webtoons using keywords and themes rather than relying on exact title matches.
The ability to unlock the entire series at once for select completed titles.
WEBTOON claimed these new features will allow users to more easily find new webcomics, like “browsing a streaming service.”
Source: WEBTOON’s press release